For most entrepreneurs, separating business and personal is difficult—especially when you run the company. In the information age where email is our primary form of communication one thing is certain, separating your business email from your personal email is a critical step towards both productivity and general work/life balance.
Here are three reasons why you need to stop giving your business email to your friends and family today:
1. Happy Birthday from Grandma can wait.
While we all love emails from friends and family, a Party Invitation or Annual Smith Family Update can wait until business hours are over. We all know the cost of context switching throughout the day and how it will kill your productivity so why invite disruption?
2. Avoid Inbox Overload.
We all have a surplus of email in our inboxes these days. Separating your personal email account from your business account ensures that social media updates (think Facebook and Twitter emails), email newsletters and all of the other personal messages you receive don’t clutter up your business email. It’s easy to miss an important message buried among 50 non-important ones.
3. Improved Focus. Increased Productivity.
Focusing on your business email without the distraction and clutter of your personal email allows you to be far more productive. You’ll get more done, and you’ll get it done quicker. Perhaps this means more time to focus on a new project or better response times with clients. Hey, it might even mean more time away from the office to spend with your family. Either way, it’s a win-win for all.
What is your business-personal email setup like? Let me know below in the comments!